Media presentation checklist: what to arrange and when
A media presentation needs more than a room, a speaker and a slide deck. You need to coordinate presenters, press contacts, registrations, media kits, catering and technical equipment without leaving critical checks until the day itself. Start with the date and programme, then work through invitations, content collection and venue logistics. This checklist helps you see what must be confirmed early, what can wait until the final week and what to test before guests arrive.
The plan, step by step
Every task with its own sub-checklist, in the order you'll actually need them.
Preparations
Set the date and program
2 people
Reserve venue
Confirm presenters
Collect speaker information
Compile the press list
2 people
Send invitations
2 people
Open the registration form
Prepare media kit
2 people
Collect presentations
Compile press kits
2 people
Process registrations
2 people
Collect dietary requirements
Book catering
Reserve photographer
Reserve technical equipment
Draft a press release
Publish the program
Print name badges
2 people
Print attendance list
Check presentations
2 people
Schedule social media posts
Send directions
Confirm delivery times
Do the shopping
2 people
Chill drinks
2 people
Lay out press folders
2 people
Check the venue
2 people
Event
Open venue
2 people
Unload equipment
3 people
Set up tables
3 people
Set up chairs
3 people
Set up registration desk
2 people
Set up the presentation area
3 people
Set up projector and screen
2 people
Set up microphones
2 people
Set up lighting
2 people
Hang up decorations
2 people
Prepare press kits
2 people
Unloading catering
2 people
Set up the buffet
3 people
Prepare coffee and tea
2 people
Fully test technical setup
3 people
Brief speakers
Staff the registration desk
2 people
Welcome guests
3 people
Hand out name badges
2 people
Serve coffee and tea
2 people
Guide presentation
2 people
Guide the photo and video moment
2 people
Collect questions from the audience
Serve snacks
3 people
Refill drinks
2 people
Note press contact details
Host the networking drinks reception
3 people
Restock the buffet
2 people
Collect used dishes
2 people
See off guests
2 people
Aftercare
Switch off the equipment
2 people
Clean up catering
3 people
Collect waste
2 people
Wash dishes
3 people
Clean the room
3 people
Put furniture back
3 people
Pack equipment
2 people
Remove decorations
2 people
Return equipment
2 people
Store leftover materials
2 people
Sending a follow-up press release
Collect photo materials
Send thank-you message
Follow up on media requests
What to bring
Grouped the way you'd shop for it, with quantities.
Furniture
- Tablesqty 10
- Chairsqty 80
- Buffet tablesqty 3
- Registration desk
- Bar stoolsqty 8
- Coat racksqty 3
- Waste binsqty 6
Equipment
- Projector
- Projection screen
- Laptop
- HDMI cablesqty 3
- HDMI adaptersqty 3
- Wireless microphonesqty 3
- Microphone standsqty 2
- Speakersqty 2
- Mixer
- Extension cordsqty 6
- Power stripsqty 6
- Power banksqty 4
- Presentation clickerqty 2
- Pen laser
Tableware
- Wine glassesqty 90
- Water glassesqty 90
- Coffee cupsqty 80
- Platesqty 100
- Forksqty 100
- Knivesqty 100
- Spoonsqty 80
- Serving utensilsqty 12
- Coffee potsqty 4
- Water jugsqty 8
Kitchen
- Coolersqty 4
- Ice containersqty 3
- Cutting boardsqty 3
- Chef's knives and bread knivesqty 4
- Serving plattersqty 12
- Serving trays with lidsqty 6
- Thermos flasksqty 4
- Bottle openersqty 4
- Corkscrewsqty 3
Decorations
- Back wall with logo
- Tableclothsqty 10
- Table runnersqty 10
- Flower arrangementsqty 8
- Name badgesqty 100
- Badge holdersqty 100
- Wayfinding signsqty 8
- Arrow stickersqty 24
- Table numbersqty 10
Lighting
- LED lampsqty 8
- String lightsqty 4
- Batteriesqty 24
Cleaning
- Cleaning bucketsqty 3
- Microfiber clothsqty 12
- Broom and dustpanqty 2
- Mop setsqty 2
- Hand soap dispensersqty 4
Catering
- Groceries
Tips
- Set the date and programme before contacting presenters or reserving the venue. Allow enough time to confirm every speaker and collect their biography, presentation title and technical requirements.
- Open registration as soon as invitations go out and review it at least twice a week. Keep a running count of attendees, dietary requirements and names for badges and the attendance list.
- Ask presenters for final presentations several days before the event, not at the registration desk. Check every file on the event laptop and test the projector, screen, HDMI cables, adapters, microphones, speakers and clicker together.
- Prepare the press release, media kit and press kits before publishing the programme. Print or package enough copies for the confirmed press list, with a small buffer for unregistered guests.
- Confirm delivery times and room access in the final week. Set up the registration desk, coat racks, buffet tables and waste bins before doors open, then chill drinks and check that coffee pots, glasses, plates and serving utensils are ready.
Frequently asked questions
- How far in advance should I plan a media presentation?
- Set the date and reserve the venue at least 6 to 8 weeks ahead when presenters and press contacts need coordinating. Send invitations and open registration once the programme and key speakers are confirmed.
- When should presenters submit their presentations?
- Request final presentation files at least 3 working days before the event. Test them on the event laptop with the projector, screen, HDMI adapters and presentation clicker before the day itself.
- How many drinks should I provide for a media presentation?
- For the first hour, plan on 2 to 3 drinks per person, then about 1 drink per person per additional hour. Add water, coffee and suitable options for the dietary requirements collected during registration.
- When should I send the press release and media kit?
- Prepare both before the programme is published and send the press information with the invitation or registration confirmation. Have the final press kits ready at least 1 day before the presentation so they are not assembled during guest arrival.
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