How to organise a beer fair without last-minute chaos
Start by fixing the date and location, then work backwards from opening time. A beer fair needs more than breweries and beer: you also have to coordinate exhibitors, permits, tasting glasses, payment, refrigeration, food and visitor flow. Confirm exhibitors before promoting the event, and use registrations to estimate stock and staffing. The final week should be reserved for signage, floor plans, dietary checks and equipment testing—not for solving basic logistics.
The plan, step by step
Every task with its own sub-checklist, in the order you'll actually need them.
Preparations
- 1
Confirm date and location
2 people
- 2
Check permits and notifications
- 3
Create the trade fair layout
2 people
- 4
Contact breweries and exhibitors
2 people
- 5
Register exhibitors
2 people
- 6
Confirm registrations
2 people
- 7
Prepare visitor information
- 8
Send invitations
2 people
- 9
Open online registrations
- 10
Post promotion on social media
- 11
Order tasting glasses and coins
- 12
Order drinks and snacks
2 people
- 13
Collect dietary requirements
- 14
Send exhibitor information
- 15
Process registrations
2 people
- 16
Check reservations
- 17
Create floor plans and signage
2 people
- 18
Schedule volunteers
2 people
- 19
Assign breweries to booths
2 people
- 20
Prepare the payment method
2 people
- 21
Make info boards and menus
2 people
- 22
Check the shopping list
2 people
- 23
Buy stock of dry goods
2 people
- 24
Clear the cold storage area
2 people
- 25
Buy fresh groceries
2 people
- 26
Receive beer delivery
3 people
- 27
Sort beer by stand
3 people
- 28
Chill drinks
3 people
- 29
Prepare snacks
3 people
- 30
Clean the venue
3 people
- 31
Set up tables and chairs
4 people
- 32
Build party tents
4 people
- 33
Place standing tables per brewery
4 people
- 34
Fill coolers
3 people
- 35
Set out tasting glasses
2 people
- 36
Set up the payment point
2 people
- 37
Set up registration desk
2 people
- 38
Set up the snack buffet
3 people
- 39
Hang up information boards
2 people
- 40
Set up signage
2 people
- 41
Test music and microphone
2 people
- 42
Check toilets
- 43
Place waste stations
2 people
- 44
Welcome exhibitors
2 people
- 45
Have exhibitors set up
3 people
- 46
Carry out the final safety check
2 people
Event
- 47
Welcome visitors
3 people
- 48
Distribute tasting glasses
2 people
- 49
Supervise beer tastings
4 people
- 50
Present the beers and breweries
3 people
- 51
Handle tokens and payments
2 people
- 52
Serve snacks
3 people
- 53
Serve non-alcoholic drinks
2 people
- 54
Refill drinks
3 people
- 55
Collect glasses
2 people
- 56
Rinse glasses
2 people
- 57
Empty trash bins
2 people
- 58
Check toilets periodically
- 59
Replenish stock per booth
2 people
- 60
Answer visitor questions
2 people
- 61
Announce the final tasting
- 62
Ensure visitors leave safely
3 people
Aftercare
- 63
Close sales and stock
2 people
- 64
Count beer crates and remaining stock
2 people
- 65
Clear away snacks and drinks
3 people
- 66
Collect and sort waste
3 people
- 67
Wash dishes and glasses
3 people
- 68
Take down tables and chairs
4 people
- 69
Take down party tents
4 people
- 70
Thoroughly clean the venue
4 people
- 71
Empty and clean coolers
2 people
- 72
Inventory materials
2 people
- 73
Return the beer kegs
2 people
- 74
Return empty crates
2 people
- 75
Return rented materials
2 people
- 76
Collect lost and found items
- 77
Archive registration details
What to bring
Grouped the way you'd shop for it, with quantities.
Furniture
- Party tentsqty 2
- Foldable tablesqty 18
- High tablesqty 10
- Folding chairsqty 80
- Beer tablesqty 8
- Tableclothsqty 20
Tableware
- Sample glassesqty 180
- Water glassesqty 120
- Platesqty 180
- Forksqty 180
- Knivesqty 180
- Serving spoonsqty 12
- Glass rinsersqty 4
Equipment
- Coolersqty 8
- Beer keg coolersqty 4
- Tap installationsqty 4
- Cash registersqty 2
- Card machinesqty 2
- Extension cordsqty 6
- Power stripsqty 6
- Mobile phonesqty 3
Kitchen
- Cutting boardsqty 4
- Chef’s knives and bread knivesqty 6
- Serving plattersqty 16
- Serving tongsqty 12
- Coolersqty 4
- Thermos flasksqty 4
- Kettlesqty 2
- Corkscrewsqty 4
Decorations
- Beer fair bannersqty 4
- Table numbersqty 20
- Menu Card Holdersqty 20
- Beer style cardsqty 30
- Directional signsqty 12
- Barrier tapeqty 2
Lighting
- String lightsqty 8
- Outdoor lightsqty 6
- Batteriesqty 24
Cleaning
- Waste binsqty 10
- Mop setsqty 2
- Bucketsqty 4
- Broom setsqty 3
- Spongesqty 12
Catering
- Tasting tokensqty 1200
- Wristbandsqty 200
- Name stickersqty 200
- Receipt rollsqty 6
- Groceries
Tips
- Build the floor plan before assigning breweries to booths. Leave clear routes between tables, tasting points and food areas, and check where power is needed for tap installations, coolers and payment equipment.
- Set exhibitor deadlines instead of collecting details informally. Confirm each brewery’s registration, arrival time, power needs and serving setup at least 7 days before the fair.
- Order tasting glasses, coins and drinks from the expected visitor count. Add a small buffer, then keep the tasting stock cold and separate from food and staff supplies so it can be counted easily.
- Test the payment method before doors open, including card machines, cash registers, extension cords and power strips. Have a backup phone and charging option ready because payment problems create queues quickly.
- Schedule volunteers in shifts rather than asking everyone to stay all day. Cover setup, registration, glass rinsing, water, food service and closing, with overlap of at least 15 minutes for handovers.
Frequently asked questions
- How far in advance should I organise a beer fair?
- Start at least 8 to 12 weeks before the event. Use the first weeks for the date, location, permits and brewery contacts, then open visitor registrations once the main exhibitors are confirmed.
- How many breweries do I need for a beer fair?
- There is no fixed number, but plan the layout around the available booths and visitor capacity. Allow roughly 1 booth per brewery and enough space for queues, tasting glasses, water and safe movement between stands.
- How much beer do I need for a beer tasting event?
- Estimate by registered visitors and tasting size rather than buying a random number of kegs. For planning, calculate the number of samples per visitor, add a 10 to 15 percent buffer, and confirm serving volumes with exhibitors.
- When should I send beer fair information to exhibitors?
- Send practical exhibitor information at least 7 days before the event, with a final confirmation 24 to 48 hours before opening. Include arrival time, booth assignment, floor plan, power access, payment arrangements and contact details.
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